Who we are:
Tafheet is an automotive lifestyle brand and creative agency launched in 2019, dedicated to uniting street culture with car enthusiasts. Capturing the intricate mechanics and raw energy of automotive passion, Tafheet translates this essence into a distinct line of content and premium apparel. Each piece is crafted with a commitment to quality that echoes the high standards found in the cars we celebrate.
Based in Dubai, Tafheet has become a trusted platform for automotive trends and a destination for discerning car owners. Supported by a global network of creators and collaborators, Tafheet offers cinematic content, stylish apparel, and a full suite of services—from media and experiential events to comprehensive event management and creative agency solutions. Driven by values of innovation, quality, and continuous progress, Tafheet is redefining the automotive culture scene.